A Week at the PGA Show

How Courserev.ai Helped Shape the Future of Golf Technology

The 2026 PGA Show was more than just an event for Courserev.ai, it was a milestone week that highlighted how quickly technology is transforming the golf industry and how deeply golf professionals are embracing innovation.

From meaningful conversations with course operators to showcasing the next generation of AI-powered guest engagement, this week reaffirmed why we built Courserev.ai in the first place: to help golf courses operate smarter, serve golfers better, and prepare for what’s next.

Connecting with the Heart of the Industry

One of the most powerful parts of the week was the opportunity to connect face-to-face with course owners, general managers, PGA professionals, and technology partners from across the country. The PGA Show remains the best place to hear directly from the people running golf operations every day and their challenges, goals, and ideas continue to shape our roadmap.

We had dozens of conversations around staffing shortages, missed phone calls, online booking friction, and the growing expectation from golfers for fast, seamless service. These discussions validated what we see across our customer base every day: automation and AI are no longer “nice to have”, they’re becoming essential within day-to-day operations.

Looking Ahead

As we head back from Orlando, one thing is clear: the momentum around AI in golf is accelerating and Courserev.ai is proud to be at the center of it.

We’re leaving the PGA Show energized, inspired, and more committed than ever to building tools that make life easier for course operators and more enjoyable for golfers.

To everyone who stopped by our booth with Lightspeed, joined a demo, shared feedback, or simply said hello, thank you. This week wouldn’t have been possible without the incredible community that continues to support and shape what we’re building.

The future of golf is here with Courserev.ai and we’re just getting started.