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Shaping the Future of Fairways: Courserev.ai Takes the Stage at GBTC 2026

Join Manna Justin, Steven Schorr, and the Courserev.ai Leadership Team in Belfast

The golf industry is at a digital crossroads, and this year, the conversation is heading to Belfast. We are thrilled to announce that Courserev.ai will have a significant presence at the Golf Business Technology Conference (GBTC) this May.

With both our Founder & CEO, Manna Justin, and our lead investor, Steven Schorr (Principal at Walden Group), set to speak, we are excited to share our vision of how Artificial Intelligence is moving from a "luxury" to a "necessity" for course operators.

A Dual Perspective on Innovation

What makes our participation this year unique is the dual lens through which we are viewing the industry’s evolution:

1. The Visionary: Manna Justin (Founder & CEO, Courserev.ai)

Manna will be joining a panel focused on the practical application of AI in golf operations. He will dive into how courserev.ai is solving the "hospitality gap" using Agentic AI. The goal isn't to replace staff—it’s to liberate them.

For many course operators, the Pro Shop has become a high-stress hub of ringing phones, administrative data entry, and logistical juggling. When staff are tethered to a desk answering "What's your availability on Saturday?", the golfer standing right in front of them loses out on a premium experience.

1.1 Driving Revenue While You Sleep

Our AI doesn't just take a message; it understands player types, recognizes returning members, and handles complex bookings 24/7. By capturing every missed call and web inquiry, we’ve seen courses significantly increase bookings and occupancy.

1.2. Putting the "Pro" Back in the Pro Shop

When AI handles the repetitive, high-volume tasks (like tee-time confirmations and cancellations), your team is finally free to do what they do best: Hospitality.

  • Instead of answering the phone, they are welcoming a new member.

  • Instead of troubleshooting a booking error, they are offering swing advice or upselling at the 19th hole.

  • Instead of administrative burnout, they are focused on the golfer's experience.

2. The Operator's Lens: Steven Schorr (Walden Group)

Representing the Walden Group, Steven brings the perspective of a seasoned investor and owner/operator of 20+ courses. His panel will focus on the ROI of technology and why smart capital is flowing toward AI-driven solutions that protect the bottom line while enhancing course accessibility.

Why GBTC Matters

The Golf Business Technology Conference has become the premier hub for the world’s most forward-thinking golf professionals. For us, it’s more than just a speaking engagement—it’s an opportunity to:

  • Collaborate with fellow innovators in the SportTech space.

  • Listen to the challenges currently facing European and global course owners.

  • Demonstrate how our AI revenue management platform is already delivering measurable growth for our partners.

Meet the Team on the Ground

Beyond our speakers, the Courserev.ai leadership and growth teams will be out in full force. We are sending our top minds to ensure that whether you have a deep technical question or want to see a live walkthrough of our ROI models, we have the right person on hand.

  • Christopher Hills (CTO): Chris is the architect behind our Agentic AI. If you want to talk shop about integrations, data security, or the future of AI infrastructure in sports, he’s your go-to.

  • Tim Crawford (Account Executive): Tim works daily with course operators to identify where they are leaving money on the table. He’ll be available to discuss how our platform fits into your specific workflow.

Join the Conversation in Belfast

We believe that the future of golf is high-tech, but it must remain high-touch. If you’re ready to see how AI can increase your revenue while actually improving your customer service, we’ll see you at GBTC! We’d love to meet you: Manna, Steven, Chris, and Tim will all be available throughout the event.